Marketing and Positioning a Lender-Owned Business for Financing or Sale
Atlanta, GA — For troubled sponsor-backed companies, lenders sometimes have the mantle of ownership foisted upon them, and will frequently take action to sell the company once it has stabilized. However, marketing and positioning a lender-owned business for a transaction is wholly different from a typical M&A or financing process.
In the third and final piece of Configure Managing Director Jay Jacquin’s series on lender-owned businesses, Jay covers the key steps to overcoming market bias on lender-owned companies and how to position the company in order to achieve optimal execution.
Read the article here: https://www.abfjournal.com/articles/marketing-and-positioning-a-lender-owned-business-for-financing-or-sale/
To read the previous article in the series, visit here: https://www.abfjournal.com/articles/choosing-the-right-path-transactions-involving-lender-owned-businesses/